Conversion tracking

Clicks tell you reach. Conversions tell you results. LinkLane ties downstream events — signups, purchases, form submissions — back to the exact link and campaign that drove them. Pro+.

Turn it on

Enable conversion tracking on a link (or let the AI do it in one click when a link has traffic but no tracking). Once on, LinkLane appends a click id (ll_cid) to the destination at redirect so a conversion can be attributed to that exact click.

Record a conversion

Fire a conversion from your success page when the outcome happens — a tracking pixel or a server postback:

GET  /api/cv.gif?cid={ll_cid}&value=49.99   # pixel
POST /api/conversions                        # postback { cid, value }

Conversions are deduped per click id and the value is clamped for safety.

See results

Conversions and revenue roll up on the campaign view alongside clicks — so you can see conversion count, total value, and conversion rate per campaign, not just traffic.

Tip: the AI Analytics Intelligence layer reads these outcomes too — and proactively flags links with traffic but no tracking. See AI overview.